Last week as I strolled down the beach, I thought of how beach combing and internet marketing were similar.
As my feet left their marks in the sand behind me, so waves gently washed those prints away. Stooping down to retrieve a shell which had caught my eye, the shiny object syndrome came to mind too.Continue reading →
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Whilst I was writing the review and associated video on this post, it gave me pause for thought on the word ‘Guru’ and how people distrust the concept of expert status until it is proven by others.
It’s an unfortunate reality, but the landscape of online marketing has
been invaded over the past decade by those claiming to be experts in
things that they, to put it politely, aren’t. The ‘fake it ’til you
make it’ bravado approach was actually wildly effective for a number of
years, but the reality now is Continue reading →
Today I got sent this guest post. There are a lot of things that go into being an effective marketer in the current climate. Video has been around for a long time, but how effective are you at doing what is necessary to get the results others brag about? Here is one perspective as given to me.
Recently there has been a lot of interesting questions I have been getting about PLR. Rather than just answer questions in private mails, it is a lot easier to discuss it here.
So, the most common questions that crop up are what is PLR and how does it differ from other licenses like master resale rights? And why should you care about the differences?
Well, when we refer to PLR, what is meant is the product, which could be something as simple as a pack of articles or as complex as a complete marketing package with eBooks and audio recordings, has a license granting the new owner the right to use the content as he or she Continue reading →
It is easy to get caught up in the emails that you seem to receive every day. If you have been around the make money online circles for any length of time, you will be on numerous peoples lists. This is where the problems start.
First you buy a recommended product. You get included on that marketers list. You start reading their mailings. You bought their product and thus into them.
They now recommend you buy a product, which you do. You know like and trust them right? So you Continue reading →
With all the best will in the world, we all have things to do and we know we should get on and do them. When are you going to launch your new (first?) product? How is that epic novel going? Where is all that stuff you are going to put onto eBay to start getting cash in?
Do you procrastinate? Are you constantly putting things off, even when you know accomplishing them is the best thing to do? If so, you are certainly not alone. Everyone procrastinates or shirks responsibility at some time or other. The problem is that chronic procrastination can damage your health, ruin you financially, and Continue reading →
Many Internet entrepreneurs start out building their business on the side. They have a regular job, a busy life, lots of personal and business commitments, and very little time to work on building their list. If this sounds familiar, you will appreciate what you’re about to read. The following 8 top tips for getting more email list subscribers can be rolled out quickly, most of them in 5 minutes or less.
How many Facebook fans do you have? Is your LinkedIn group loaded with thousands of followers? If you got in at the beginning of the Twitter explosion, you could have tens or even hundreds of thousands of Twitter followers. Now let’s ask another question … how many of those followers you have worked so hard to accumulate are actually on your email list?
If you have 10,000 social network followers, what good are they really? That may or may not engage with you, and as soon as you make a post Continue reading →